Contractors and builders
More quote requests from the right jobs, and a clear view of what each lead cost.
The season window.
Spring rise, summer peak, a Q4 dip for exterior trades.
PeakRamp up: when campaigns should already be live
- Remodeling demand rises in spring and peaks in summer.
- Exterior work such as roofing, siding and gutters drops in the fourth quarter, by close to 30% in some categories, while interior work holds up better.
- Contractors worry most about long contracts and paying for clicks instead of jobs.
- Industry facts, not AKA results. Sources:
- Socius Marketing
- JobNimbus, timing roofing campaigns
What AKA runs for contractors.
Paid ads (PPC)
Search ads for the jobs you want, month to month with no commitment.Live in as little as 7 days · Month to month · No commitmentSearch (SEO)
Better organic positions for the services and towns you work in.Month to month · No commitmentAnalytics
Calls and forms tracked to the source, so each lead has a cost.Custom KPIsFrom the field.
Case study from Kent
A contractors client
- What AKA ran
- Season and spend window
- One real result
- A line from the client
Testimonial from Kent
A quote from a client in this trade
- Name and business
- Permission to publish
Plan your season
Tell Kent when your season starts and what you want more of. Paid search can be live in as little as 7 days, month to month.